Inaccurate Physician Data Causes Multiple Downstream Problems

By Mark Yujuico | May 24, 2016


The data on one of the most important assets in the delivery of healthcare -- the provider -- is under managed. Consumers of provider data include all IT systems (EMR, credentialing, marketing), patients and payers. Poorly managed provider data delays revenue cycles, impacts clinical quality, creates compliance risk and negatively impacts marketing (referral and patient).

Hospitals have thousands of licensed providers with literally millions of data elements:

  • Referring
  • Credentialed
  • APRNs
  • Residents
  • Practitioners
  • Technologists

These provider communities are constantly changing; 2.4 percent of all providers change addresses or other contact information every month. Without a platform specifically designed to control this information, there is no way to handle the almost impossible task of managing provider data.

Phynd offers a Unified Provider Management (UPM) Platform that enables healthcare organizations to unify, manage, and securely share provider information while eliminating downstream challenges caused by inaccurate provider data. In doing so, billing speeds up, the revenue cycle optimizes, workflows streamline, productivity improves and care coordination is enhanced enterprise-wide.

What is your long-term strategy and solution to manage your provider data? Is it one that takes the ENTIRE IT environment into consideration or just your limited space?  

Topics: referring provider, provider data, credentialed provider, Physician, healthit

Mark Yujuico

Written by Mark Yujuico

Mark leverages his 15 years’ experience in digital and product marketing for B2B technology solutions to “reach and teach” the market and empower Sales to support the client buying journey. He leverages prior roles in CRM product management and Big 5 management consulting in business process reengineering.

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